Google Analytics MCP server
Ask your AI assistant about your traffic, conversions and revenue, and get answers from your own GA4 data. Sign in with Google once in SEOForge. No Python, Google Cloud project or credentials.
Included in every plan. Works with:
Claude Code
Cursor
Windsurf
VS Code- Any MCP client that takes an API key
Which landing pages bring organic visitors who actually sign up?
seoforge get_landing_pagesseoforge get_key_eventsOrganic visitors started 412 trials in the last 90 days, and five landing pages brought 58% of them.
“Free project plan template” converts best: 6.1% of its 3,900 organic sessions led to a trial.
Your most-visited page, “what is agile”, brought 21,000 sessions, but only 0.3% converted.
Want me to find more template topics like the one that converts best?
Try another question:
What you can ask about your Google Analytics data
Ask in your own words. Your assistant picks the right SEOForge tool, shown next to each question, and every one works with a read-only key.
- How are sessions and conversions trending?
get_analytics_overview - Which landing pages convert best from search?
get_landing_pages - Where do our visitors come from?
get_traffic_sources - Which pages lead to sign-ups and purchases?
get_key_events - Which countries and devices do visitors use?
get_audience - Who's on the site right now?
get_realtime - Which articles earn their cost?
content_roi - How do our articles perform, from search to visit?
get_article_performance - What happened this week?
project_report - How does this month compare with last year?
get_analytics_overview
Skip the Python and Google Cloud setup
Google offers its own open-source Google Analytics MCP server. Here's what it takes to run, compared with SEOForge.
Google's own Analytics MCP server
- Install Python 3.10 or later on every computer you use
- Create a Google Cloud project and turn on the Analytics Admin and Data APIs
- Set up Application Default Credentials with the gcloud command line
- Analytics data only, without your Search Console clicks or rankings
Google Analytics through SEOForge
- Sign in with Google once in SEOForge, with read-only access
- Add one line to your AI tool. Nothing to install
- Search Console, rank tracking and your articles next to Analytics
- See which Google searches turn into sign-ups, not only visits
- Analyses like content ROI and weekly reports, built in
Set up in two minutes
You need an SEOForge plan or the free trial.
- 1
Connect Google Analytics in SEOForge
Open Google Analytics in SEOForge, sign in with Google and pick your GA4 property. SEOForge gets read-only access.
- 2
Create an API key
In SEOForge, open Settings, then API & MCP. Name the key, choose its projects and copy it. It's shown only once.
- 3
Add SEOForge to your assistant
Run this in your terminal:
Terminalclaude mcp add --transport http --scope user seoforge https://www.seoforge.ai/api/mcp --header "Authorization: Bearer YOUR_API_KEY"Replace
YOUR_API_KEYwith the key you created. - 4
Ask your first question
Restart your assistant and try “Which landing pages brought the most sessions last month?”
Stuck? The setup guide covers each client, limits and error messages.
More than Google Analytics
The same connection reads the rest of your SEO data, so your assistant can connect the dots: which searches bring visitors, which visitors convert, and what to write next.
Search Console
Google Analytics
seoforge.aiSee everything the SEOForge MCP server can do, or read about the Google Search Console MCP server.
Google Analytics MCP questions
It's a connector that lets AI assistants like Claude Code or Cursor read your Google Analytics data through MCP (Model Context Protocol). You ask questions in plain English, such as which pages bring sign-ups, and the assistant answers from your real numbers instead of you building reports.
Google's server runs on your computer and needs Python, a Google Cloud project with two APIs turned on, and credentials set up with the gcloud command line. SEOForge is hosted: you sign in with Google once and add one line to your AI tool. It also combines Analytics with your Search Console data, rankings and articles.
No. SEOForge supports Google Analytics 4 properties only, since Google has retired Universal Analytics.
No. SEOForge connects with read-only access, so neither SEOForge nor your AI assistant can change your property, settings or users.
Yes. It reads the key events you've set up in GA4, with their counts and value, and revenue per landing page and channel.
Any MCP client that can send an API key in a header, including Claude Code, Cursor, Windsurf and VS Code. ChatGPT and claude.ai connectors sign in with OAuth, which SEOForge doesn't support yet.
No. MCP access is included in every SEOForge plan and the 3-day free trial, and the Google Analytics tools have no data cost.
Connect Google Analytics to your AI assistant today
Connect your site, and SEOForge builds your keyword plan and drafts your first articles in your brand voice. Try it free for 3 days.